What is AEO and Why It Matters for Your Business
Answer Engine Optimisation is changing how customers discover services. Here is what Brisbane operators need to know.
Explore services and guides for earning citations inside AI answers, from ChatGPT to Google AI Overviews.
Become the source ChatGPT cites when buyers ask.
Answer Engine Optimisation is changing how customers discover services. Here is what Brisbane operators need to know.
A practical framework for earning citations inside ChatGPT, from clear answers to structured data and credible sources.
How ChatGPT search works, where it pulls answers from and what that means for businesses that want to be found.
How schema markup helps ChatGPT understand your pages and reference them accurately in answers.
A clear checklist for writing pages that ChatGPT can read, trust and cite, from answer-first structure to credible sources.
How Australian businesses can earn references inside ChatGPT, with local context, clear answers and credible sources.
You cannot improve what you do not measure. Here is a practical way to track when ChatGPT references your business.
Some page formats are far easier for ChatGPT to read and quote than others. Here are the ones that earn citations.
Win citations and follow-up clicks inside Perplexity answers.
A clear framework for earning visibility on Perplexity by structuring content the answer engine can read, trust and cite.
What a Perplexity citation is, how the engine chooses one and what makes a page worth citing.
How answer engines like Perplexity shift discovery away from blue links, and what that means for your traffic strategy.
A practical checklist for making your pages easy for Perplexity to read, trust and cite.
Why Australian businesses should care about Perplexity visibility and how a local strategy earns citations.
Perplexity citations are manageable once you measure them. Here is a practical way to track when the engine names your business.
Some page formats are far easier for Perplexity to retrieve and quote. Here are the ones that earn citations.
Get surfaced across Google Gemini and its AI ecosystem.
A practical framework for getting your business surfaced and cited inside Google Gemini, built on clear entities, structured answers and real authority.
Google Gemini and AI Overviews both use generative AI, but they appear in different places and reward slightly different work.
Gemini understands the world through entities. Defining yours clearly is the foundation of being surfaced and cited correctly.
A step-by-step checklist for preparing your website and profiles so Google Gemini can read, trust and surface your business.
How Australian businesses can earn visibility inside Google Gemini with local entities, clear answers and trusted citations.
Gemini visibility is manageable once you measure it. Here is a practical way to track whether the engine surfaces your business.
Some page formats make it far easier for Gemini to read your facts and surface your business. Here are the ones that work.
Be the trusted source Claude quotes and recommends.
A practical framework for earning citations in Claude by structuring content the way the engine reads, evaluates and references it.
Claude leans on sources it can trust. Here is what trust means to the engine and how to build it into your content.
A breakdown of the trust signals that influence whether Claude cites your content, and how to strengthen each one.
A step-by-step checklist for optimising content so Claude can find, trust and cite it.
How Australian businesses can earn visibility in Claude, with local context on language, accuracy and trust.
Claude visibility is hard to manage if you never measure it. Here is how to track whether the engine references your content.
Claude leans toward measured, factual writing. Here is how tone and clarity affect whether your content gets cited.
Earn citations across Copilot and Bing AI answers.
A practical framework for earning citations inside Microsoft Copilot, built on Bing visibility, clear answers and trustworthy content.
Microsoft Copilot answers from the Bing index. Here is how to get your pages indexed and chosen as a source.
IndexNow tells search engines the moment your content changes. Here is why that matters for Microsoft Copilot.
A clear checklist for making your pages eligible, readable and trusted enough to be cited by Microsoft Copilot.
How Australian businesses earn visibility in Microsoft Copilot, from local relevance to Bing indexing and trusted answers.
Copilot visibility is manageable once you measure it. Here is how to track when the engine cites your business.
Copilot reads pages from the Bing index and quotes the clearest passages. Here are the formats it favours.
Get cited inside Grok answers on a fast-moving surface.
A practical framework for earning citations inside Grok, built on clear answers, consistent presence and sources the engine already trusts.
How Grok pulls in live information, why that changes citation strategy and what it means for businesses that want to be found.
Grok verifies businesses through consistent signals across the web. Here is what those signals are and how to strengthen them.
A clear, ordered checklist for making your content readable, verifiable and citable inside Grok.
What Australian businesses need to know about earning citations in Grok, from local presence to consistent, defensible content.
Grok visibility is manageable once you measure it. Here is how to track when the engine references your business.
Some page formats are far easier for Grok to read and quote than others. Here are the ones that earn citations.
Rank inside Google's AI answers before anyone clicks.
How to optimise your content for Google AI Overviews, from structured data to clear answers and authority signals.
A clear comparison of Google AI Overviews and Featured Snippets, with how to optimise for each.
How to track your brand's presence in Google AI Overviews, from manual checks to automated monitoring.
Cited in AI answers or you pay nothing.
Explore Pay on Performance AI Search
TPR Media's performance-based AEO model explained: how target prompts are agreed, what 'cited' means, and why the management fee activates only on delivery.
What a genuine performance-based AEO guarantee looks like, which questions to ask, and the warning signs that a 'pay on results' offer is not what it seems.
A step-by-step walk-through of the pay-on-performance AI search process, from agreeing target queries to tracking citations across ChatGPT, Perplexity, Gemini and beyond.
A clear comparison of the pay-on-performance AEO model and the traditional monthly retainer for AI search optimisation — the risk profile, timeline and accountability structure of each.
The framework for selecting target prompts that are winnable, commercially valuable and verifiable — the criteria that determine whether a prompt is worth pursuing.
A repeatable methodology for auditing how often and how prominently your brand appears as a cited source in ChatGPT, Perplexity, Gemini, Claude and Copilot.
How Australian professional services firms use Answer Engine Optimisation to appear as cited sources when buyers use AI to shortlist advisers.