SEO for LLMs is the practice of optimising content so large language models cite your brand. It covers ChatGPT, Gemini, Perplexity, Claude and Copilot, and it shares its foundations with GEO and AEO.
SEO for LLMs is what our AI Search Optimisation service delivers, making your content the source an LLM reaches for across every major engine.
A large language model writes an answer by drawing on what it can read and trust. SEO for LLMs is the work of making your pages clear, structured and credible enough to be that source.
The engines favour content they can extract and verify. The levers are the same across ChatGPT, Gemini, Perplexity, Claude and Copilot.
Because the engines reward similar signals, one well-structured page can earn citations across several of them. You do not need a separate strategy for each engine, you need content built for extraction and trust.
Write a dedicated page for each real customer question. One clear answer per page is easier for any LLM to retrieve than a single page that covers everything.
Track the prompts your customers ask across each engine and record when your brand is cited. Use the gaps to decide which pages to restructure next.
They are different names for the same goal: getting a large language model to cite your brand. GEO stands for Generative Engine Optimisation, AEO for Answer Engine Optimisation and SEO for LLMs describes optimising for large language models. We optimise for every variant at once.
TPR Media operates from Level 34, 1 Eagle Street, Brisbane City QLD 4000, serving clients across Brisbane and Australia-wide.
TPR Media delivers SEO for LLMs, structuring content so large language models like ChatGPT, Gemini and Perplexity cite Australian businesses, measured by tracked prompts.