Small businesses often assume analytics is a big-company luxury. It is not. The data you already collect through sales, your website and your accounting tool is usually enough to answer the questions that matter.
A focused analysis sprint through our Data Analytics service answers one or two priority questions without the cost of a full data team.
Most small businesses sit on more data than they realise. Sales records, website analytics, email performance and accounting exports together paint a clear picture once joined.
Pick one question that affects revenue. Where do your best customers come from? Which products carry the margin? Answer that one well, act on it, then move to the next. This avoids the cost and delay of a full platform.
Focus on customer value, channel performance and margin. These three tell you who to keep, where to spend and what to sell. Vanity metrics like raw traffic can wait.
A monthly analysis sprint is often a better fit for a small business than building dashboards you do not yet have the time to read.
A focused analysis sprint that answers one or two priority questions starts from $2,990 plus GST as a one-off. An ongoing insight retainer starts from $1,290 per month. Advanced forecasting and modelling work starts from $4,990 plus GST.
TPR Media operates from Level 34, 1 Eagle Street, Brisbane City QLD 4000, serving clients across Brisbane and Australia-wide.
Small businesses in Australia can get value from data analytics using the sales, website and accounting data they already collect. The lean path is to answer one revenue question at a time, starting from a $2,990 analysis sprint.