Blog

Marketing insights, tips and industry news from the demented (but brilliant) marketing geniuses behind tprmedia
Some of us spend all day, everyday, typing away at a keyboard. Whether writing out a report or responding to an important client, we rely on spell check to guide us. The red squiggly little line is our saviour. If you’re anything like me, you may have noticed that when
Bold claims exist around voice. According to the news, it’s set to replace the keyboard. Apple’s mobile assistant Siri is already a go-to for busy people out-and-about, but voice in the home is here. Amazon’s Echo and Google Home are two devices which are being placed on coffee tables and bookshelves
Remember Google Glass? In 2012, the search-engine’s dabble into wearable technology made people reason with the possibility of an anime-like future. Their smart glasses with a camera built into the frames wasn’t as well-received as the company had hoped. People were rightly concerned with a discreet recording device sitting on
Human beings are fickle. The internet and its infinite distractions have made us all realise our focus isn’t lazor-like. According to research, only about 20% of people read online articles through to the end. Videos on the internet are the same too. Many are played from the beginning, but so