TPR Marketing Strategy Questionnaire Process
As part of our ongoing series with BSB, here are the steps we take with each client when starting a new campaign. These questions will prompt you to generate key ideas at the start of any campaign. tpr.media strategy questionnaire 01. Business Information 01.1 How old is the business? 01.2 How old is the […]
Retail Paid Ads Guide 2022
After 10+ years of helping retailers grow through the ups and downs in the Australian marketplace here are the things I have used to increase sales and leads resulting in the growth of those retail businesses over that time. Tip: You must work backwards when assessing either existing ad accounts or starting new ones. Below […]
What is your competitive advantage?
It’s such a simple question. What is your competitive advantage? Whenever we are getting to know a new client, we have a process of discovery that we complete to scratch beneath the surface. We need to deeply understand your business, your products, your clients, and what sets you apart from your competition. This is a […]
A Marketing Roadmap for 2020 – Phase 1: Logo & Branding
These are conversations that we have been having day in and day out for over a decade now and you know what? Other than technological advancement, the fundamentals remain the same. Whether you prefer to do it yourself or get some help, here is a roadmap to marketing in 2020. In this series, we will […]
Time to Move: There won’t be time on Monday.
Since it was announced on the 19th May, we have been assisting clients applying for the $10,000 Adaption Grant. As of Friday the 22nd, it is now over 70% subscribed. If you’ve been thinking about it, now is the time to move. If you need help with the following; Developing a marketing plan Identifying customer, […]
Where to start with digital advertising in 2020?
It’s a question we are very used to hearing and one that we have been answering for well over a decade. Here in 2020 the requirements for a good digital advertising campaign are similar, yet different. There are a few key things you need to consider first. The conversation always starts the same, a potential […]
COVID-19 Update from TPR Media
We are back in the office and working remotely, adhering to our COVID risk management plans. If you’d like to catch up for a call, online or a meeting face to face while keeping our distance, we are here to help. It’s been a rollercoaster of a year, there are some amazing things happening in […]
Why You Need a Social Media Presence
It’s no secret that social media is a huge part of society. In fact, Hootsuite’s 2020 digital report recorded a total of 3.4 billion social media users worldwide. It also stated that there are roughly 2.4 billion monthly active users on Facebook, 1 billion on Instagram, 800 million on tik tok, 381 million on Snapchat […]
The Advantages of Re-Marketing
Profit is found in low hanging fruit Any business owner experiencing growth will know who and where their low hanging fruit customers are but did you all know that Google Remarketing is the perfect automated system only focusing on these customers. Firstly, if your business does not have Remarketing running you can contact tprmedia today […]
Build Trust with Marketing
The concept of trust has been around since the dawn of time, but in today’s society, trust is quickly becoming a critical component of business. This is due to the ever-increasing competition and consumer expectations. It’s a fact that consumers will pay more and are likely to return to a business they trust. By establishing […]
Gmail Now Finishes Your Sentences
There are days which I am inundated with emails. I trawl my inbox for the information, questions and essay-like briefings to dissect. Responding to all these emails takes time and endless niceties which after a while, become a little robotic. This is where Gmail’s Smart Compose shines. The new feature is available to many users […]
How To Write A Meta Description
The meta description of a web-page is a simple, yet overlooked part of search engine optimisation. The meta description is a short excerpt pulled from the text of a particular web-page and presented underneath the links of a search result’s page. Google has come and outrightly said that a meta description is not factored into […]
