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Case Study

Rural Supplier Goes Digital And Grows

Stockman Supplies built a stronger presence with stable SEO and reliable performance.

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Client: Stockman Supplies

Industry:

Category:

Support for a national farrier supplier

This rural business needed consistency, visibility, and digital support.

Stockman Supplies turned to TPR Media for digital support that delivered results without complexity. Our team stabilised their eCommerce infrastructure, built always-on SEO foundations, and delivered paid campaigns that aligned with high-value product lines. We provided clarity, control, and a structure they could rely on.

Backed by smart execution

Built for rural buyers, repeat orders, and long-term reliability without complexity.
“Finally a team that could handle both our website and our marketing without missing a beat. Everything runs smoother, and the leads are better quality too.”
Stockman Supplies
General Manager

Services Delivered

Key Results

  • Stable, recurring traffic to store
  • Improved campaign reach across farrier niche
  • Reliable platform support and insights

How we did it

Step-by-step proven results.

We deployed a hybrid marketing and technical strategy for Stockman Supplies. Their existing website was stabilised through maintenance updates while new performance layers were added with targeted ads and SEO. Our analytics loop highlighted opportunities for refinement and informed content updates that boosted results month by month.

Audit & Repair

We reviewed the existing website, patched broken elements, and simplified the structure for stability.

SEO Rework

We rewrote priority pages and improved metadata to increase visibility for rural supply search terms.

Niche Campaigns

We launched tailored paid search ads for tools, hoof gear, and livestock essentials with high-intent targeting.

Remarketing Layer

Returning visitors were reached with brand-anchored display ads and incentive-led messages.

Ongoing Monitoring

Monthly check-ins ensured reporting, tracking, and platform reliability were always covered.

  • We prioritised platform stability and clarity.
  • We structured SEO for rural supply terms.
  • We aligned ads with specific product margins.
  • We reported consistently and clearly.
  • We refined performance without disruption.

TYPICAL

Marketing Agencies

  • They often apply B2C strategies to niche B2B markets.
  • They may not optimise for rural or trade-specific queries.
  • They tend to run generic ads with unclear ROI.
  • They might provide limited or technical reporting.
  • They sometimes leave maintenance to the client.
Real clients, real results.

Not empty promises.

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