Case Study
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Client: Disney - Frozen
Industry: Entertainment & Performing Arts
Category: EPK & Broadcast Production
TPR Media produced a high-quality EPK for Disney’s stage production of Frozen in Australia and New Zealand. The piece was so successful, it was later adopted by Disney Theatrical globally with TPR becoming one of only two companies worldwide trusted to produce TVCs for Disney’s live shows. The EPK combined stunning visuals with messaging precision, earning broad creative approval.
Step-by-step proven results.
Frozens EPK and associated creative had to reflect both local nuance and global brand standards. We planned, scripted, shot and delivered the campaign for Australian and New Zealand markets and it was so effective it was picked up by the US team and rolled out internationally.
We worked with Disney's regional and global teams to align messaging and style before filming began.
TPR's crew filmed live theatrical performances in full show conditions with precision coverage.
Edits were cut for story, emotion, and visual impact with clear structure for repurposing across platforms.
Footage and press kits were finalised for global teams, supporting extended rollout and campaign reuse.
The AUNZ piece was officially adopted by the US team, setting a visual benchmark for Frozen worldwide.
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